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Tuesday, April 22, 2008

An advertising webinar

Michael Stone has announced a free webinar about advertising this Saturday. I'm interested in attending, and think you should too, if you can. Here is the reference on topics at his Markup and Profit blog:

  • Discuss how to calculate how much to spend

  • Review the types of advertising that are now working best

  • Analyze how to apportion your advertising dollars

  • Discuss where to advertise

  • Explain what times of year provide the greatest return on your dollar
Sounds pretty useful!

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