More blogging lessons
Earlier this week, I extended the use of the blogging idea from a resource tied to our own careers promotions to a service of value to readers in our regional construction markets. The solution is elegantly simple and easy to implement. You can see the first example at Ottawa Construction Careers. We'll soon extend this service to other markets where we have printed publications, and when our overall website design is completed later this year, will implement it across the network.
The lesson I've learned from this experience is that readily available blogging software allows you to create multiple special interest blogs in minutes once you have your basic account set up. When you need a simple resource or web page, the blog is truly effective, inexpensive and easy to administer. The blog model also creates intriguing building-block opportunities for webpages and sites.
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