Construction Marketing Ideas

At Ground Zero

We're in New York City now, at a hotel just a stone's throw from Ground Zero -- in fact the building we are in today was used to billet rescue and recovery workers during those agonizing days after September 11, 2001.

Today, the Ground Zero site is bustling with construction activity and the drama and horror of five years ago seems a distant past. Work has started on the new Freedom Tower and the site is certainly alive.

So, for that matter, is the entire city. I took Eric to the Empire State Building Observatory (since the destruction of the World Trade Centre, this building, completed in 1931, is the city's tallest.) Allowing for the tourist-trap schlock and marketing gimicks, long lines and much hassle, the view from the top is incredible -- and there are many cranes (much lower) on the skyline.

Time to update http://www.nycconstructionnews.com now.