This JLC Online thread addresses the issues of work attire/advertising. The original poster asks about effectiveness of T-shirt advertising; then others observe that "dressing up" for the worksite is truly effective in brand development/awareness/quality standards.
In this business, little things count a lot, sometimes, and your 'uniform' may be one of the most important things you can do something about.
Your values, your brand and your marketing: Let’s get first things first
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[image: rob dale]
Business coaching consultant Rob Dale recently made a presentation to the
Greater Ottawa Home Builders’ Association resonators’ council ...
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