This JLC Online thread addresses the issues of work attire/advertising. The original poster asks about effectiveness of T-shirt advertising; then others observe that "dressing up" for the worksite is truly effective in brand development/awareness/quality standards.
In this business, little things count a lot, sometimes, and your 'uniform' may be one of the most important things you can do something about.
Construction marketing made simple: Start with what you have
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[image: creativity]
It is easy to spout marketing jargon, but if you really want to be
successful with your architectural, engineering or construction mar...
1 day ago
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