I'm happy that behind the scenes, yesterday's blog postings helped make some changes possible, creating business and growth opportunities for everyone involved.
The public media can be a sledge hammer in attempting to resolve private issues and certainly I am aware of its power. Accordingly I observe one essential rule in these pages (and in the real, current Construction Marketing Ideas blog where all the real stuff happens). I never write identifiably negative information about anyone in these postings unless they specifically give me permission or (in rare situations) the negative behavior/actions is already out in the public space.
Still, we can accomplish a lot with sometimes not-so-subtle hints.
Calculate Your Cost Per Lead
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When you calculate your cost per lead, you'll know what you need to spend
on marketing to meet your sales goals.
2 years ago
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