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Sunday, February 15, 2009

Where is the stimulus money going?

Engineering News-Record ( reports where the money is going in in The Stimulus Bill, Sector by Sector. I first learned about this useful online article in the Washington DC Design & Construction Network initiated by Tim Klabunde.

If you want to go after the Federal stimulus money, remember the Brooks Act rules. You will win the federal work by experience and relationships, not primarily by how low your prices are.

To succeed, you will want to build up and maintain your local/regional business relationships, and combine these with connections with relevant businesses and professional organizations closely tied with the Washington money. With this combination, you'll be able to package your proposals to appeal to the political and bureaucratic minds disbursing the funds. If you have gaps in your relationships and relationship-building knowledge,

I encourage you not to waste time in filling them -- this is a stimulus bill, after all. For insights, consider your peers in non-competitive markets, your relevant trade and professional associations and, especially (for marketing issues) your membership within SMPS (Society for Marketing Professional Services).

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