An intense day of work today -- I'm still the acting editor for our Canadian publications, and have to write most of the advertising features and stories myself. This isn't too hard in itself, but then I need to keep up with the blog, the Construction Marketing Ideas newsletter (distribution will be tomorrow) and, yes, the general business management.
I can sustain this pressure, in part, because I generally enjoy my work and this is the primary theme in today's real Construction Marketing Ideas blog. (These postings here will continue daily until the new blog is #2 on Google -- may be some time -- but the real heart and soul of the blog is at Constructionmarketingideas.com.
Calculate Your Cost Per Lead
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When you calculate your cost per lead, you'll know what you need to spend
on marketing to meet your sales goals.
2 years ago
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