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Sunday, June 17, 2007


The blog search continues
Following the previous post, I decided to start a thread at contractortalk.com to see if anyone else there has started a blog for construction marketing. "Ed the Roofer" is the first to report back.
Compared to other sectors, notably in public relations, communications, general marketing, and high tech industries, blogging has been slow to catch on for the construction industry and allied professions.
After about a half-year of posting (often two or three times a day), I haven't seen much tangible direct business from this blog. But I see encouraging trends, both in the overall readership and the number of repeat visitors (these are easily tracked through Google analytics.) I'm confident by this time next year this blog will be the leading repository and portal for construction marketing information and resources on the Web.

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