Tim Klabunde in When an award is "pre-wired" outlines some ethical guidelines on when and how to handle bidding/RFP situations where you have an unfair advantage -- when does the advantage from great marketing/relationships step over the line and become something you should not touch?
Calculate Your Cost Per Lead
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When you calculate your cost per lead, you'll know what you need to spend
on marketing to meet your sales goals.
2 years ago
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