Contractortalk.com forums -- blogging observations
The forums at contractortalk.com often have useful and pithy posts and threads -- the focus is primarily on the business-to-consumer market but there is some business-to-business information as well, and of course marketing for the construction industry especially in the service and remodelling sectors covers both communities.
This thread covers the topic outlined in the previous post -- blogging for SEO (Search Engine Optimization reasons. It takes some searching to find it, but here is thread-starter Susan Betz's blog for Fences of Distinction. I won't permalink this one yet because I'm not sure if the poster really wants or expects anyone to actually read her blog!
Calculate Your Cost Per Lead
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When you calculate your cost per lead, you'll know what you need to spend
on marketing to meet your sales goals.
2 years ago
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