New home sales resources
If you are a builder (or sales rep) for new homes, this blog from Myers Barnes has useful information. I've already reported on Nicki Joy's presentation to the Ottawa-Carleton Home Builders Association.
Builder Online lists a serious number of links under "New Home Sales Training". I obviously haven't checked all of these resources out (yet).
Clearly there are distinctions between the residential and commericial markets; and the training in these programs focuses on business-to-consumer marketing. Business to Business selling requires many of the same skills, but works in a different mind space.
Calculate Your Cost Per Lead
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When you calculate your cost per lead, you'll know what you need to spend
on marketing to meet your sales goals.
2 years ago
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