Construction Marketing Ideas

Lawyers and accountants

I write this blog entry as a three hour program on construction lien legislation is about to start. This stuff is arcane, to say the least, but is vitally important -- liens, holdbacks, and the rules regarding collection of accounts within the construction industry are unique indeed and while there are common themes, the rules vary by jurisdiction -- thus creating lots of work and opportunity for the lawyers and accountants.

If you are a general or trade contractor or supplier, all the hard work you do in building your business (and doing the actual work) are lost in a business disaster if you aren't paid. This is the opposite end of the business process of marketing -- but is equally if not more important.